Meet the point women
LILLY WATSON
FounderLilly is the voice of a new generation of women hungry for authentic living and creative pathways for success in their lives and families. Founder of Camp Crafty and The Point Woman Crew, she has performed in Oral Fixation and at Dallas Comedy House, stars in her uplifting podcast co-parenting and has been a featured writer by The Today Show, Dallas Morning News and more. Lilly is a regular face on Dallas TV such as Good Morning Texas and FOX The Ten. Her Substack, The Everyday Things, brings spiritual tidbits and shopping links to women across America. Lilly is a Preston Hollow People 40 Under 40 and resides in Dallas with her daughter and dog, right behind a Braum’s.
“This would be a pretty good story if there was anyone to tell it.” - Cal McCrae, Lonesome Dove
KATIE CUNNINGHAM
ProducerKatie Cunningham is a producer, writer, director, and entrepreneur based in Los Angeles. After leaving a career in tech and media to pursue filmmaking and writing, she built a body of work spanning narrative film, essays and poems, commercial production, live experiences, and startups.
She is the co-founder of Epitome, a platform reimagining production management, and serves as an EP of Derby Studio, where she leads productions for some of the world's most recognizable brands. She is also the creator of Produce Your Life, a creative framework for approaching personal growth with the same systems used to produce a film. Across every project, she's drawn to the beauty of collaboration (people rock!) and the radical power of unapologetic expression.
Her rules for living are found in a single stanza of Mary Oliver:
Pay attention.
Be astonished.
Tell about it.
michelle torres
Strategist